CBME Turkiye | 11 - 14 December 2024
Venue | Istanbul Expo Center Hall 1-2-4-8
Visiting Hours | 09.30 - 18.30 (Wednesday-Friday)
09.30 - 16.00 (Saturday)
Trend Blog
Welcome to CBME Turkiye "Trend Blog" Page
As the largest international baby and children products exhibition and platform in the region, we love to share content related to the industry's interest each week on our TREND BLOG page. From fashion trends to sustainability, sales strategies to technology, consumer behaviours to marketing trends, you can find a rich range of content on this page. Feel free to make comments on our blog and share them with your network.
Coloro x WGSN introduces the Key Colors for S/S 26
Let's dive into new trend colours of S/S 26. 2026 will be a year of redirection, when old ideas will be challenged as people push for urgent change in how we treat our societies, arrange our industries and work with our environments. For colour, this will be reflected in a mix of urgent brights, earthy and offbeat naturals, and calming tinted tones.
Average Reading Time: 4 minutes
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2024 Marketing Strategy for Brands: Metamodernism
In times of multiple crises, consumers are faced with many challenges that negatively affect their emotions. From economy to environment and social issues, there's a lot going on. With the increasing uncertainty, especially among the youth, we have observed a shift in focus in marketing strategy towards small moments of joy and romanticization. This trend has led to the emergence of a new concept: Metamodernism 2024, which will significantly influence how brands communicate with their customers.
Average Reading Time: 6 minutes
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Bows, The Latest Trend Taking Over Fashion by Nostalgic Storm
In the dynamic realm of fashion, the cyclical nature of trends has once again brought a timeless classic to the
forefront — bows. These charming, nostalgia-inducing accessories are making a significant impact, capturing the hearts of fashion enthusiasts worldwide.
Average Reading Time: 2 minutes
Why Online Commerce Needs A Mobile-Focused Strategy?
There are many important reasons why online commerce needs a mobile-centric strategy. 38% of all retail transactions are conducted on mobile devices, including tablets. So, creating the best possible mobile experience is not just an option, it's a necessity for retailers.
Average Reading Time: 6 minutes
Sustainability & Innovation: Cotton Sourcing Strategies
With cotton accounting for a third of global fashion and textile fibres use annually, and the crop
supporting livelihoods of more than 350 million people globally, retailers and brands need to manage cotton supply chain transformation to systems led by regenerative virgin fibre sourcing, support cotton fibre recycling programmes and circular, compatible blend strategies.
Average Reading Time: 2 minutes
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10 Trend Methods That Ensure Brand Loyalty
Establishing a strong bond with the customer is the basis of gaining brand loyalty. We have compiled 10 trends that enable you to gain loyal customers.
Average Reading Time: 7 minutes
Meet the Alpha Generation: How Do They Affect the Industry and Shopping?
Worldwide known fashion trends now determine their design and display according to Alpha Generation. Fashion doyens and digital platforms shape their production criteria according to the alpha generation.
Average Reading Time: 3 minutes
Summer 2023 Kids Fashion Trends and Colors
Spring - summer clothing color trends in 2023 kids fashion are offering great importance for the sectors. What are the trends in kids' fashion in the spring and summer seasons of 2023? What will be the trend colors in
2023 summer kids fashion clothes? In this article, we will be examining them completely.
2023 Kids’ Fashion Trends
Many colours that shape the kid's fashion, reflect the energy of children in the most optimal way. 2023 kids' fashion trends are one of the most attractive fields for the textile industry. How do the kid's trends shape up for 2023? Which products will be the most remarkable children's textile products of the year?
Baby Gear Trends
Today, companies that produce baby gear offer almost the same safety standards, so brands stand out with features such as design, safety and sustainability. Brands presenting the trends of the baby gear industry pay particular attention to the following important points.
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Sustainable Fashion in 10 Steps
Many research recommends that the fashion industry be more careful about resource use and put it at the centre of sustainability. Is sustainable fashion possible in 10 steps? A more ethical and sustainable fashion sense can be achieved through the 10-step application!
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Autumn - Winter 22/23 Kids Fashion Trends
The unique colours make us feel the excitement of the new season. And these colours don't just affect adults. They also affect the children's fashion industry as well. We will first dive into trends in children's fashion in the autumn-winter season. Then we will look at the colours encountered most often during the 2022-2023 season
Generation Z: The Future of Shopping
Generation Z, which has a say in the global consumer market day by day...Conscious and sensitive on social issues, and at the same time intertwined with technology... In this article, we will share with you the habits and characteristics of Generation Z. They will shape the sectors, influence trends and purchasing habits.
Sustainable and Innovative Color Ideas Influencing the Future of Kids Fashion
WGSN explains the importance of naturally produced sustainable colors. And divides these innovative colors into 5 categories. So what are these innovative color ideas? We examine the color ideas that will affect the future of kids fashion.
Kids Fashion Spring-Summer 22 Season Trend Colors
Post-pandemic positivity prevails in the colors of the Spring-Summer 22 season determined by WGSN and Coloro. The trend colors of the season are divided into two themes; enhanced nature and everyday pleasure. Enhanced nature consists of natural tones while everyday pleasure consists of more subdued & grounded tones.
Color Trends: 3 Colors That Stand Out in 2021
Shutterstock investigated the colors that attracted attention in the image searches and downloads made through the platform. And it determined the colors that will dominate the year 2021. These color trends include global tones preferred around the world. It is used to tell the story of 2021 in many areas from to the fashion industry.
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Toy Industry and Their Rise in the Pandemic Period
The toy industry, which is one of the lucky sectors experienced an unprecedented rise during the pandemic period. Increasing concerns, interrupted education in 2021 show the rise will continue in the toy industry. The 4 toy trends that will be at the forefront of this rise in 2021 are listed in our blog.
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Consumer Behaviors and 3 Trends Will Play Key Role
WGSN, the world's leading trend forecasting company, talks about 3 trends that will facilitate this interpretation process and play a key role in consumer behaviors. The 3 trends that play a key role in consumer behaviors in the new post-pandemic era are fear, desynchronized society, and radical optimism.
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5 Steps for Online Marketplace and Your Future
During the ongoing pandemic period, the change in consumer habits, restrictions, and the focus on digital projects in the marketing activities of brands have further increased sales rates. And so the future investments in online shopping and e-commerce platforms as well. This is why we listed the 5 steps for an online marketplace.
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Strategies to Increase Sales Rates in 6 Steps
Strategies to increase sales rates are basically based on making consumers constantly want to buy new products. Major retail brands in the world, whose annual revenue reaches billions, adopt different strategies to attract customers and direct them to sales. Here are 6 trend strategies that stand out among them.
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5 Trends in Sustainable Fashion Concept
Brands are trying to integrate sustainable trends into their products in light of the latest technological developments and innovative approaches. The aims of Sustainable Fashion integration are to make a difference in the fashion industry, to take a conscious and sensitive attitude and to strengthen marketing activities.
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The 5 New Content Marketing Trends
With the impact of the pandemic process, marketing activities, and innovations that will come to the fore in the second half of 2020 is also a matter of curiosity. Content marketing is one of these marketing activities. In this article, we'll cover the trends and tendencies in content marketing.
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4 Store and Display Window Trends in 20-21 Season
Store window designs always attract attention and especially those that make a difference stick in consumers' minds. The use of technology and awareness of trends in this area help brands integrate into innovative visions. We will talk about the technologies, designs and, trends that stand out in-store and display window designs.
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Spring-Summer 2021 Kids Fashion Trends
In our article where we discuss the color and product groups that will stand out in children's clothing in Spring-Summer 2021, the new priorities of consumers and the features that manufacturers should emphasize, the concepts that come to the fore will be the comfort, sustainability, and durability.
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Things To Do To Have A Voice In The Digital World
The digital world has become even more important for you to reach your target audience in different locations, especially during the pandemic period. In order to have a voice in the digitally globalized world, the right steps need to be taken in the light of digital marketing investments and digital trends.
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Sales Strategies After Covid-19
Especially, retailers and shopkeepers are curious about how sales strategies should be in the new normal period that started after the pandemic. In order to inform you about this issue, we will offer suggestions that will shape your sales strategies, enable you to market your products effectively, and share new sales trends.
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Night Chic: Stylish Pyjamas
World Sleep Day is the 3rd day of March around the world and it is being celebrated on Fridays. We wanted to write to you about pajamas because of this special day. In our article, we will talk about the change of pajamas, becoming a stylish and stylish homeware product over time, and being a part of everyday life.
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The Rise of Smart Products with The Use of Technology in Children's Clothing
In this article, within’ the scope of Science-Technology Week, we will discuss the use of technology in the fashion sector and share technologies and smart products which are closely related to the children's clothing market with you valued manufacturers and decision-makers.
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Baby Clothing Product Features For New Season
Baby textile trends are the most popular product lines of every new season and always catch the highest sales figures every season. With its comfortable designs, cotton, and high-quality fabrics, every company can make high sales in the textile field. But with absolutely the right quality and right natural product lines of course.
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Children's Clothing Trends
Seasonal shopping trends are always affected by fashion trends in the world. All the categories of girls’ clothing, boys' clothing, and baby clothing are very close to the fashion world for adults. New shoes, new dresses, and, of course, complementary accessories for all ages are also important in purchasing motives.
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Interior Design Trends for Kids’ Rooms
Interior design trends for kids’ rooms in 2020 has all the elements of adults but much more pretty. Kids’ room 2020 designs are also very important for the comfort of the kids and also their healthy growing life. You need to know their taste, how to stimulate their senses, their ideal way of comfort, and play style.
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Autumn-Winter Styles with Young Clothing Trends
2019-2020 autumn-winter fashion will be dominated by the "chaos of chaos" this season for young trends. The most glowing pieces will team up with the most simple pruducts and the chaos will be on show. If your shop’s window is ready, trends are already here.
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Children's Evening Gowns for the New Season
Children's evening gowns attracts the appreciation of everyone in special events and nights. For every age group, fancy and stunning children gowns prepared for babies, girls and boys have an impact on the market. They need to be prepared according to their simple basic needs.
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Children Home Textile
Children's home textile products transform children's rooms into a magical place with inspiring ideas and unique designs for the 2019-2020 autumn-winter season. Bed linens, fluffy towels, anti-bacterial carpets, and many other special products prepared for the needs of our children meet you in the fairs.
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Children Jean Fashion Trends
As seen in other children's fashion trends, children’s jean wear keeps having the hit trends of the ready-to-wear season of 2019-2020. Like in men-women fashion trends, undoubtedly the most hit product is jeans in children fashion also. Because they are comfortable and easy to make combinations.
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Complementary Accessories for Winter Season: Hat-Beret
Complementary accessories of the fall-winter season have always been hat-beret designs. In the upcoming fall-winter season especially products for 0-16 ages look to be special-trend-designed accessories. As the weather starts to cool down, the most popular products, hat-berets make their way on the market.
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Recent Competition in the Textile Industry
The largest contribution to the national economy of Turkiye is provided by the textile and apparel sector. There is a real vicious cycle in the textile sector because of accelerating costs, research-development, innovation, design production perspectives, and investment in local production in foreign countries.
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Top 5 Fabrics of Children’s Textiles
Children's textile is prepared according to the trends of the present fashion world. Parents choose the children’s clothes, so they also prefer their trends. Quality fabrics are preferred because our children are valuable to us. Especially in the last years of fashion, the simplicity of nature is combined with the technology.
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Formal Dress for Children
Children's formal dresses are specially made for little boys and girls for special events, they all get ready with pleasure and joy, the memories stay forever. Formal evening dresses for children should be selected according to the age and character of the child and the parents should also consider their comfort.
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How to Decorate a Child's Room with Textiles
Textiles can make a room look too serious or make an imaginative touch and make it look so cute. That is how the textiles differ from how you place them. Maybe that’s why we love discovering all their specialties. The child’s mood, his/her age, and the way he/she feels will bring some great ideas to have fun while decorating.
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Importance of Child Safety in Car
Since 2010, in accordance with the laws of the European Union, children under 135 cm and weighing less than 36 kg. are required to travel in an approved car child seat. According to the surveys, the rate of child deaths is 3% in accidents where child car safety seats are mandatory, whereas in non-compulsory countries this ratio is 46%.
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How to Dress a Toddler for the Cold Weather
Toddler winter clothes should both keep your little child warm and flexible for movement and activity. A child is always mobile, so he needs to be able to move easily. Toddlers always have extra energy for climbing, jumping, or running around, so they need space in their clothes.
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A New Trend: Clothes Growing With Your Child
How would you feel if the clothes you bought for your child expanded and grew to fit your child's body? You are excited when you think about the economic gain, yes, there are new developments in the technological studies in this area! So in short, this trend is no longer a dream, it is real!
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Important Tips for Children's Textile
Choosing children's textile products is as important as the nutrition issue for your child's health. You should also pay attention to what degree your child is wearing and what you wear. that's why you need to be careful about a number of rules before you can shop for baby and child clothes.
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Organic Cotton: Safest Fabric for Newborn Babies
New parents often want to know what fabric to choose for clothes and for accessories for their newborn babies. Naturally, it is really important to use a non-allergic natural fiber-made fabric for the new babies’ soft fresh skin. And also for the children, this kind of fabric will always be helpful to you, as it is healthy and non-allergic.
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How Do Colors Affect Children?
Depending on the situation they are used in, colours can give rise to positive or negative effects. Each colour used by itself in a room with the expectation of creating a positive effect carries the possibility of causing a negative reaction instead. Being subject to excessive stimuli can cause changes in breathing patterns and pulse.
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Choosing Organic Textile for Baby Clothing
Organic clothing is the kind of product range in which harmful substances do not interfere with the content from the raw material stage to the production line. Non-organic, especially cotton and cannabis, are grown using toxic substances, insecticides, and fertilizers and are harmful to the environment.
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The 42nd International İstanbul Children Baby Maternity Industry Expo - CBME Türkiye 11-14 December 2024 İstanbul Expo Center Hall 1-2-4-8
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